How will YOU Crush It?
On Friday of last week I bought Gary Vaynerchuk’s new book CRUSH IT!.
This wee book (it’s only 134 pages) has been on my list since it came out a few weeks ago and I know Gary’s been promoting the living daylights out of it on his whistle-stop tour of the US. If you’re a regular on Twitter you’ve no doubt read Gary’s tweets about where he’s going to be and when. Likewise if you’re a regular of WineLibraryTV you’ll have heard about Gary’s trip.
I started reading CRUSH IT! on Friday evening and I’d finished it by morning on Sunday.
Now, before anyone bitches and moans that Gary’s put me up to this,—hold your horses. No. He hasn’t. Don’t know the guy, never met him, and although he’s been kind enough to add me to his list of followers on Twitter, Gary V. wouldn’t know me if he fell over me.
But—and here’s the key, I DO know about passion. And that’s what CRUSH IT! is all about. Did I ENJOY reading CRUSH IT!? Hell yes, I did. Would I recommend CRUSH IT! to a friend? Well, you’re reading this article, so YES! I would. Is this book for EVERYONE?
No, it’s not. Here’s why: If you’re all comfy cosy where you are, doing nothing, being anonymous, dreaming your life away but never taking action to fix things, leave this book where it is on the store shelf and walk away. If you’re not at all comfortable with the idea of social networks, of blogs, of living your passion (whatever the hell it is—stoat wresting, chunder painting, booger collectibles, whatever), again, nah, this book isn’t for you.
But CRUSH IT! IS for you if you want to push beyond where you are now (or even if you’re happy where you are now—I’ll explain why in a moment), if you’ve got a passion that you burn with night and day, and if you’ve decided that things have got to change.
If you’re happy where you are now, that’s great. But what about a year from now? Or two years? Will your current job still be there? Will you still enjoy working for someone else and being just OK (or will you even want to?), or will things have shifted?
Know what I think? Even if you ARE happy right now, take the chance to be happier. CRUSH IT! shows you how. You get Gary’s unique story, his insight and advice on all kinds of ways to help you build your personal brand, AND a boat load of resources, tips, ideas, and “aha!” moments.
I came away from CRUSH IT! psyched and ready to get my act together.
Will CRUSH IT! do the same for you? Well, you’ll have to buy it to find out.
